This book provides a comprehensive, integrated approach to the study and
application of written and oral business communication to serve both student and
professor. The first three chapters form the core foundation for the study of
oral and written business communication. The next sequence of chapters focus on
the process of writing, then oral performance with an emphasis on results. The
final sequence focuses on contexts where business communication occurs, from
interpersonal to intercultural, from groups to leadership.
This textbook was written to increase student access to high
quality learning materials, maintaining highest standards of academic rigor at
little to no cost. The textbook presents business principles and emerging trends
in fields including management, leadership, production, marketing, and finance.
J. Gitman, Carl McDaniel, Amit Shah, Monique Reece, Linda Koffel, Bethann Talsma,
and James C. Hyatt
The goal of this note is to provide an overview of the world of business.
Topics covered includes: Company Analysis, The Context Of Business,
Entrepreneurship And Legal Forms Of Business, Marketing, Accounting, Financial
Analysis, And Banking, Management, Leadership And Employees.
This note teaches the concept of business environment its meaning,
scope and importance. Topics covered includes: Various Aspects Of Business
Environment, Globalisation: Trends and Issues, Economic System: Process Of
Reforms, Profile Of Indian Economy in 21st Century, Environmental Pollution,
Growth of Industries in India, Mergers and Acquisitions, Foreign Investment in
India, Indian Financial Environment, Banking and Financial Institutions.
Author(s): Guru Jambheshwar University of Science and
This book covers the following topics: International Trade
and Foreign Direct Investment, Culture and Business, World Economies, Global and
Regional Economic Cooperation and Integration, International Monetary System,
Foreign Exchange and the Global Capital Markets, International Expansion and
Global Market Opportunity Assessment, Exporting, Importing, and Global Sourcing,
Strategy and International Business, Global Entrepreneurship and
Intrapreneurship, Harnessing the Engine of Global Innovation, Roles of Finance
and Accounting in Global Competitive Advantage.
Author(s): Mason Carpenter, University of
Wisconsin at Madison
Going green, green business, and sustainable business are topics on
everyone’s mind. But what does all this mean exactly? A Primer on Sustainable
Business answers that question and provides an introduction to the basics you
need to know. Topics covered includes: Operations Management, Human Resources,
Finance, Research and Development, Marketing, IT and MIS, Accounting,
Sustainability Strategy and Sustainable Business with Case Examples.
This book covers the following topics: Long-Term Financial Security,
Challenges of Financial Innovation, On the Economic Consequences of Index-Linked
Investing, Questioning Deregulation as a Cause of the Crisis, Media and the
Financial Crisis and Why Trade has Survived the Crisis.
book introduces new insights into new problems in the aspects of performance and
quality improvement, networking and logistics in the interconnected world, as
well as developments in monetary and financial environment surrounding private
This book covers the following topics: Industrial America At The
End Of The Civil War, The First Great American Trust, The Epic Of Steel, The
Telephone: America's Most Poetical Achievement, The Development Of Public
Utilities, Making The World's Agricultural Machinery, The Democratization Of The
This is a lecture the
President of The Bank of California Frank B. Anderson presented before the
students of The University of Califronia in Berkley February 15, 1911. It is
about Morals and Honesty within trade and commerce.